Have you recently heard about endermologie® and are wondering whether you should offer endermologie® services at your business?
Let’s learn more about some of the most popular endermologie® products offered by Endosystems and how you could market them in your business.
How Does an endermologie® Massage Work?
An LPG® endermologie® treatment – which is an FDA-cleared, proprietary, and patented technique of cellular stimulation – energizes the connective tissues of the body and face, including those in the lymphatic circulation, skin, and blood. This innovative massage technique, employing the Cellu M6 treatment head, provides a wide range of aesthetically beneficial applications.
Specialized Technology
endermologie® treatments are based on the technique of Mecano-Stimulation™ and LPG’s specialized equipment – designed to allow for a non-aggressive treatment plan that produces positive results.
All LPG endermologie® devices are equipped with Independent Motorized Pulsating Flap (M.P.F.) and Motorized Roller (I.M.R.) technologies, which include a specially-designed aspiration system that gently grips a fold of skin to stimulate the underlying tissues of the face and body.
The flap treatment head uses those motorized pulsating flaps to provide vertical and horizontal stimulation. The roll treatment head triggers a response from deeper within the skin, providing an invigorating, yet gentle massage by kneading and rolling subcutaneous fat cells and skin on targeted areas of the skin and body.
Scientific Studies
Since its development in 1985 by Louis-Paul Guitay of France, 130 studies have been carried out on endermologie®’s benefits before and after invasive medical procedures as well as the effective treatment on adipose tissue. Further research has shown that endermologie® helps improve and tone the skin’s glow while reducing the appearance of cellulite.
Cellu M6® Integral 2
One of the most popular endermologie® products is the Cellu M6® Integral 2, an award-winning and highly recommended non-invasive technique of Mécano-Stimulation™.
2016 Winner of LNE & Spa Best Equipment For The Body
In an effort to promote the finest products in the industry, the LNE & Spa Educational Committee annually nominates a list of the top beauty and skincare products and equipment, allowing the magazine’s readers to choose winners.
In 2016, hundreds of products went head to head in 42 categories. One standout was the endermologie®® Cellu M6® Integral [2], which won the LNE’s coveted Best Equipment for The Body category.
Review from the Owners of Body Care Professionals in Los Angeles
Body Care Professionals, one of the leading endermologie® wellness centers in Los Angeles, recently added the Cellu M6 Integral, the latest generation LPG device that offers the most advanced Lipomassage and Endermolift techniques for precision facial and body treatments.
The owners of Body Care Professionals, Pamela and Torie, had this to say about being part of the endermologie® family:
“We are looking forward to experiencing endless possibilities using our Cellu M6 Integral. Today, with so many different lasers and surgeries being available, our loyal clients truly appreciate LPG’s technology that is 100% natural…LPG’s precise technology evolves with every generation of machines. We are proud to be a part of this elite group of professionals and having the opportunity to bring our clients the experience of the LPG’s innovative expertise.”
Mobi M6
While many Endo-System clients are operators of full med-spas and wellness centers, facial endermologie® treatments can be provided virtually anywhere with the compact, portable Mobi M6.
We’ve seen a significant surge in interest recently from cosmetic stores; salons; and nail, brow, and blow-out bars. With more clients asking for endermologie® treatment by name, we are pleased to be able to offer express face treatments at the favorite beauty providers clients are already frequenting.
One-Stop Beautification
The great thing about offering endermologie® in your salon or cosmetic bar is that your clients are already there. Your weekly nail and blow-out clients can also become weekly endermologie® clients, enjoying all the age-defying facial benefits offered by full-size equipment at med-spas.
Small But Powerful
The Mobi M6 weighs less than 24 pounds, and its compact size requires little space to operate. The Mobi M6 works by stimulating fibroblasts, which produce collagen, elastin, and hyaluronic acid. The result is increased lymphatic flow, improved radiance, replumping, diminishing the appearance of wrinkles, and a lifting effect of sagging skin. With regular treatments, clients will be amazed at the age-defying results.
Grow Your Business
When the esthetician is set up in a prominent spot, the treatment will attract the interest of other clients. Face endermologie® treatment is painless and relaxing. With no exposure concerns, clients will feel like they are enjoying a rejuvenating facial massage – at the envy of every passerby!
Businesses that invest in endermologie® equipment generally see an ROI in less than a year because it increases current client spending and brings in new clients.
Marketing Tips to Promote Your endermologie® Product
endermologie® is an exciting treatment that’s well-suited for spas, physical therapists, chiropractors, and other businesses. If your enterprise is offering this procedure or considering adding it, you can apply these marketing tips to promote the service.
Capitalize on Reviews and Testimonials
Reviews and testimonials are the most powerful marketing tools for beauty services like endermologie®. People will naturally want to talk about their positive experiences, but you should also incentivize customers to share honest reviews online.
Start a Referral or Loyalty Program
Referrals are one of the best ways you can grow your business. When loyal customers refer to other people, the new customers you generate will become just as loyal, giving you even more opportunities down the line. By offering incentives for customers to make referrals, you are creating happy customers through word of mouth and honest reviews.
Once you have happy customers, make it easy for them to return for additional treatments. Bundle treatments or offer discounts for your loyal clients. This motivates them to return, and it gives them a reason to try different services and share the results.
Be Active on Social Media
Who doesn’t love a good selfie? Social media users certainly do, and since endermologie® helps people look their best, they’ll get online ASAP to share their results. Make sure your company has a presence on platforms relevant to your industry to help people caught up in the hype of a friend’s successful treatment find you easily.
Of course, you should do more on social media than simply starting a page. Respond to all posts, whether someone is sharing a positive story, asking a question, or complaining.
Start Blogging
In addition to being active on social media, you can start a blog. This will help you stand out as a thought leader in an industry, and it increases the chances that a potential customer will find your website in search results.
Offer Group Discounts
Encouraging a group to come in for treatments is a great way to attract multiple clients at once. Plus, you’re increasing your chances to generate organic marketing through personal recommendations and reviews.
Learn More About endermologie® and Endosystems Today
Are you ready to learn more about endermologie® and why you should partner with Endosystems? Contact us today to talk to one of our experts. They’ll help you understand which products are best for your business and why.